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Mall Marketing Manager

Client:
Real Estate Investment fund
Location:
Bucharest, Timisoara, Constanta
Key responsibilities:
  • Supervise the implementation of the indoor and outdoor advertising systems within the Shopping Galleries; promote and sell these systems to media agencies and/or tenants; research and approach other media suppliers to improve the commercial aspect of the Shopping Galleries;

  • Responsible with the signage of the retail park (bridge, parking lot and galleries);

  • Responsible for implementing the People Counting System in the galleries;

  • Participating with permanent ideas for improving the projects with the aim of generating interest and awareness; Administrative and legal responsibilities (contracts, invoices etc.)

  • Participate in organizing the launching, tactical and seasonal campaigns of the shopping centers (concept, media planning, execution, supervision, events coordination);

  • Execute sales and marketing plans that address shopping center issues and opportunities, resulting in marketing programs that enhance tenant, community, and media relations, and increase shopping center sales;

  • Maintain effective media relations by fielding media calls and preparing responses, as directed by the Director of Marketing & Commercialization;

  • Establish strategic partnerships by marketing and selling the assets of the shopping park to consumers, advertisers, marketing companies, and the surrounding business community;

  • Liaise and coordinate the marketing suppliers (advertising, media, PR agencies); maintaining the relationship with the existent tenants of the Shopping Galleries and the local authorities;

Requirements:
  • Minimum 5 years experience in marketing and experience on a similar role

  • In depth knowledge of the Romanian real estate market (projects, developers, rent levels, etc.) as well as the applicable law;

  • Knowledge of principles and methods for showing, promoting, and selling products or services. This includes contributing to the creation of marketing strategies and materials;

  • Excellent negotiation skills;

  • Good people and team motivation skills

  • Analytical and problem solving skills.

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